Go-to-market solutions designed to get people to act.
Whether your goal is brand building, demand gen or sales conversion, we know the value of brand equity. We know that how your audience perceives your brand is the foundation of everything you’re trying to do.
So, from media relations and influencer programs to event and experiential activations, our goal is simple — drive engagement across all channels to connect to your audience.
Public Relations Professionals
Advertising is what you say about yourself. Public relations is what others say about you. But here’s where our story gets interesting. At TFG, we’re more than just public relations professionals. We’re registered dietitians, home chefs, passionate foodies and geeks with our finger on the pulse.
Experts who can leverage our long-standing relationships with the food and beverage press and influencers who can drive publicity and get your brand the attention it deserves.
Social Media
Let’s build a community, start a conversation and have it be about you. Your brand and your products. Sound good? That’s exactly what our social media team is all about. Whether we’re speaking to the trade or directly to consumers, we put human connection at the center to encourage real conversation, and engagement that creates rock-solid brand loyalty. #ChaChing
Paid Media
As one of the top purchasers of paid media in key food segments, we know how to reach your audience in the right place at the right time. We combine insights, data and analytics to create placements that move relevant audience segments into action.
Events & Experiences
From sponsorships to partnerships, collaborations to pop-ups, we know how to throw a party. And we know how to bring people together. From immersive booths and stalls to epic sponsored events and collaborative partnerships, if there’s an opportunity to bring people to the table with your brand at the center, we know how to make it happen.
Digital Marketing: Email, Web, Automation & CRM
Marketing meets technology — they fall in love. Call us matchmakers if you will, but that’s what we do. We bring marketing and technology together to design and build best-in-class websites and e-commerce stores. Digital destinations that deliver seamless user journeys and engaging, conversion-driven experiences. From tracking and third-party integrations to CRM connections and email marketing, we ensure every touchpoint works together to grow customer databases, nurture prospects and drive lasting engagement.
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What We Do
Food is fundamental, but every bite is a decision. At The Food Group, we want to make sure you’re at the table as these decisions get made.